Privacy Policy for Datajar

Last Updated: February 1, 2026

1. Introduction

Welcome to Datajar ("Datajar," "we," "us," or "our"). We provide a conversational AI analytics platform for fashion e-commerce, designed to help Shopify store owners grow their revenue through chat-based insights and recommendations (the "Services").
This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our website and our Services. Please read this policy carefully. If you do not agree with the terms of this privacy policy, please do not access the site or use our Services.
We are committed to protecting your personal data and respecting your privacy in compliance with applicable laws, including the General Data Protection Regulation (GDPR) and the California Consumer Privacy Act (CCPA).

2. Information We Collect

We may collect information about you in a variety of ways. The information we may collect via the Services depends on the content and materials you use, and includes:

Personal Data

Personally identifiable information, such as your name, email address, and telephone number, and demographic information, such as your age, gender, hometown, and interests, that you voluntarily give to us when you register for an Account.

Financial Data

Financial information, such as data related to your payment method (e.g., valid credit card number, card brand, expiration date) that we may collect when you purchase, order, return, exchange, or request information about our services. We store only very limited, if any, financial information that we collect. Otherwise, all financial information is stored by our payment processor, Stripe. You are encouraged to review their privacy policy and contact them directly for responses to your questions.

Data from Your E-commerce Platform (e.g., Shopify)

When you connect your e-commerce store to our Services, we collect data necessary to provide our analytics and recommendation features. This includes:

  • Store Data: Product information, sales data, order details, customer information (names, email addresses, shipping addresses), and inventory levels.
  • Advertising Data: Data from your connected advertising accounts (e.g., Facebook Ads, Google Ads), including campaign performance, ad spend, and audience information.
  • Analytics Data: Data from your website analytics tools (e.g., Google Analytics), including website traffic, user behavior, and conversion rates.
  • Competitor Data: Publicly available information about your competitors that you ask us to track.

Derivative and Usage Data

Information our servers automatically collect when you access the Services, such as your IP address, your browser type, your operating system, your access times, and the pages you have viewed directly before and after accessing the site. This also includes information about your interactions with the Services, such as the queries you make to our AI and the reports you generate.

3. How We Use Your Information

Having accurate information permits us to provide you with a smooth, efficient, and customized experience. Specifically, we may use information collected about you via the Services to:

  • Create and manage your account.
  • Provide, operate, and maintain our Services.
  • Process your payments and subscriptions.
  • Analyze your data to generate insights, benchmarks, and strategic recommendations.
  • Improve, personalize, and expand our Services.
  • Understand and analyze how you use our Services.
  • Develop new products, services, features, and functionality.
  • Communicate with you, either directly or through one of our partners, including for customer service, to provide you with updates and other information relating to the Service, and for marketing and promotional purposes.
  • Prevent fraud and ensure the security of our Services.
  • Comply with legal obligations.

4. How We Share Your Information

We do not sell your personal information. We may share information we have collected about you in certain situations. Your information may be disclosed as follows:

By Law or to Protect Rights

If we believe the release of information about you is necessary to respond to legal process, to investigate or remedy potential violations of our policies, or to protect the rights, property, and safety of others, we may share your information as permitted or required by any applicable law, rule, or regulation.

Third-Party Service Providers

We may share your information with third parties that perform services for us or on our behalf, including payment processing, email delivery, hosting services, customer service, and marketing assistance.

  • Payment Processing (Stripe): We use Stripe for payment, analytics, and other business services. Stripe collects transaction and personally identifying information, which it analyzes and uses to operate and improve the services it provides to us, including for fraud detection. You can learn more about Stripe and read its privacy policy at https://stripe.com/privacy.
  • Cloud Hosting: We use cloud hosting providers (e.g., Amazon Web Services, Google Cloud) to store your data securely.
  • User Behaviour Analysis: We use PostHog to record and analyse user behaviour.

Business Transfers

We may share or transfer your information in connection with, or during negotiations of, any merger, sale of company assets, financing, or acquisition of all or a portion of our business to another company.

With Your Consent

We may disclose your personal information for any other purpose with your consent.

5. Data Security

We use administrative, technical, and physical security measures to help protect your personal information. While we have taken reasonable steps to secure the personal information you provide to us, please be aware that despite our efforts, no security measures are perfect or impenetrable, and no method of data transmission can be guaranteed against any interception or other type of misuse.

6. Data Retention

We will retain your personal information only for as long as is necessary for the purposes set out in this Privacy Policy. We will retain and use your information to the extent necessary to comply with our legal obligations (for example, if we are required to retain your data to comply with applicable laws), resolve disputes, and enforce our legal agreements and policies.

7. Your Data Protection Rights

Depending on your location, you may have the following rights regarding your personal data:

For Residents of the EEA, UK, and Switzerland (under GDPR)

  • The right to access – You have the right to request copies of your personal data.
  • The right to rectification – You have the right to request that we correct any information you believe is inaccurate or complete information you believe is incomplete.
  • The right to erasure – You have the right to request that we erase your personal data, under certain conditions.
  • The right to restrict processing – You have the right to request that we restrict the processing of your personal data, under certain conditions.
  • The right to object to processing – You have the right to object to our processing of your personal data, under certain conditions.
  • The right to data portability – You have the right to request that we transfer the data that we have collected to another organization, or directly to you, under certain conditions.

For Residents of California (under CCPA)

  • The right to know about the personal information a business collects about them and how it is used and shared.
  • The right to delete personal information collected from them (with some exceptions).
  • The right to opt-out of the sale of their personal information.
  • The right to non-discrimination for exercising their CCPA rights.

To exercise any of these rights, please contact us using the contact information provided below.

8. International Data Transfers

Your information, including personal data, may be transferred to — and maintained on — computers located outside of your state, province, country, or other governmental jurisdiction where the data protection laws may differ from those of your jurisdiction. We will take all steps reasonably necessary to ensure that your data is treated securely and in accordance with this Privacy Policy.

9. Children's Privacy

Our Services are not intended for use by children under the age of 13 (or 16 in certain jurisdictions). We do not knowingly collect personally identifiable information from children under 13. If we become aware that we have collected personal information from a child under 13, we will take steps to delete such information from our files.

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last Updated" date. You are advised to review this Privacy Policy periodically for any changes.

11. Contact Us

If you have any questions or concerns about this Privacy Policy or our data practices, please contact us at:
Datajar
Seesener str 40a, 10711 Berlin
ali.mahmoud@datajar.co
+491749321846